RATIONALE FOR THE INTRODUCTION OF THE LINGUISTIC SUPPORT INTO THE SERVICE-COMBAT ACTIVITY OF THE NATIONAL GUARD OF UKRAINE

Authors

  • I. O. Lysychkina
  • O. O. Lysychkina
  • P. B. Tkach

DOI:

https://doi.org/10.33405/2078-7480/2019/3/70/189918

Keywords:

National Guard of Ukraine, support to the troops (forces), linguistic support, strategic communications, higher education candidate

Abstract

 

The features of the linguistic support to the troops (forces) have been highlighted with regard to the specificity of the communicative support to the activity of the National Guard of Ukraine within the framework of international cooperation.

Strategic communications correlate with the linguistic support to the troops, but they cannot be fully attributed to this area of support since they are not limited to the communicative component. The link between the linguistic support and the strategic communications has been defined in terms of the cross-cultural function realization. Within the strategic communications this function is carried out through media relations (domestic and foreign), social media, public diplomacy and military support for public diplomacy, international military cooperation etc. The strategic communications is as an independent branch of military activity of the support to the troops (forces) aimed at maintaining high level of troops (forces)’ combat readiness, successful accomplishment of assigned tasks, as well as prevention of all kinds of threats including those of the information character.

The object of linguistic support and strategic communications of the National Guard of Ukraine includes measures, tasks, procedures and processes in the activity of this military formation that require military-professional level of the servicemen philological, in particular intercultural bilingual competence as well as measures aimed at coordinated and proper use of communicative capabilities within the international military cooperation, strategic communications of the National guard of Ukraine and its positive image formation both in Ukraine and abroad.

Thus, the Bachelor’s and Master’s Curricula “Linguistic Support and Strategic Communications” launched at the National Academy of the National Guard of Ukraine in 2018 presuppose that cadets study two foreign languages to enable professional cross-cultural communication,  the essence and concepts of strategic communications, the specificity of strategic communications in the interpersonal and public sphere, the features of effective cross-cultural communication, strategic communications as a means of communication with the public, principles of communication with media representatives, mass media strategies.

The necessity has been emphasized of developing the concept and the policy(ies) of linguistic support and strategic communications of the National Guard of Ukraine.

References

Балабін В. В. Об’єкт, предмет і завдання лінгвістичного забезпечення військ. Науковий вісник Херсонського державного університету. Перекладознавство та міжкультурна комунікація. 2018. Вип. 1. Т. 2. С. 99–102.

Військовий стандарт 01.003.001 – 2018 (01) (Видання 1). Адміністративна діяльність. Лінгвістичне забезпечення військ (сил). URL: http://lndc.com.ua/uploads/n_46_70224820.pdf (дата звернення: 29.08.2019).

Про затвердження Концепції стратегічних комунікацій Міністерства оборони України та Збройних Сил України: наказ 22.11.2017 р. № 612. URL: https://zakon.rada.gov.ua/rada/show/ v0612322-17 (дата звернення: 29.08.2019).

Обеспечение боевых действий. Советская военная энциклопедия: справ. изд. в 8 т. Т. 5. Линия адаптивной радиосвязи. Объектовая ПВО. Москва: Воениздат, 1978. С. 651.

Про рішення Ради національної безпеки і оборони України від 2 вересня 2015 року “Про нову редакцію Воєнної доктрини Україниˮ: Указ Президента України № 555/2015. URL: https://www.president.gov.ua/documents/5552015-19443 (дата звернення: 29.08.2019).

Balabin V. The Concept of the Linguistic Support for Forces. Paradigm of Knowledge. #2 (28). 2018. DOI 10.26886/2520-7474.2(28)2018.10 (дата звернення: 29.08.2019).

Holtzhausen D., Zerfass A. Strategic Communication: Opportunitities and Challenges of the Research Area. The Routledge Handbook of Strategic Communication. New York, London: Routledge, Taylor and Francis Group, 2015. P. 3–17.

Lysychkina I. Narrative Shaping in Strategic Communication. Between Fact and Fakery. Information and Instability in the South Caucasus and Beyond. 16th Workshop of the PfP Consortium Study Group “Regional Stability in the South Caucasus”. 2/2018. Vienna, 2018. P. 53–63.

Issue

Section

Articles